What Is Date coaching?

By, Emily Dodge

Date Coaching is a relatively new field that was first introduced to many Americans in the wildly successful 2005 romantic comedy, Hitch which focuses on a comedy of errors as date coach, Alex “Hitch” Hitchens (Will Smith) mentors a successful business man (Kevin James) to land the woman of his dreams.

The need for date coaching has dramatically increased as online dating apps have become ubiquitous as the primary gatekeeper for meeting potential matches. Because of these apps, most first interactions with a potential match are occurring digitally which lack a lot of the in-person feedback mechanisms of yesteryear. The lack of feedback and ease of rejection make it easy for someone to not learn what is going wrong in their approach to dating and get frustrated or even feel disenfranchised with their chances of finding love. 

That’s where a date coach comes in to help. I am here to help singles who are struggling to get find a relationship to master the skills they need to help them achieve their dream date.

I work with singles in all stages of the dating world from never been in a relationship to divorced and widowed. My ideal clients are motivated to work on themselves and discover what obstacles are keeping them stuck.  We examine factors contributing to being single, strategies to get more dates, and how to be more effective on dates so that casual dating can ultimately lead to a fulfilling, long-lasting relationship. My clients are willing to practice new techniques to get them to where they want to be.

 When looking into hiring a date coach, make sure you have an introduction phone call to learn more about the coach’s background, services and techniques. When I meet with clients, I start with an initial comprehensive assessment which examines personal history, relationship history, and their goals.  It’s important for me to understand the full person so I can create an individually tailored approach to help each client.

 I work quite differently than most date coaches.  Many date coaches offer standard monthly packages for $1000 plus!  I believe that you cannot have a one-size fits all approach.  After the first assessment, I send a follow up email with my recommendations for which services the client should purchase. Every client is at a different stage of their dating process each person needs a customized package rather than a standard monthly package. In my date coaching sessions, I learn more about where my client is struggling and give them tips and tricks on how to change that. It could be helping someone with conversation skills, emotionally connecting, how to flirt, how to message on dating apps, how to get a date, where to find singles in Atlanta, and more.  I also believe it’s essential to understand the psychology of dating which is why working alongside a team of psychologists at Evolve Counseling and Wellness Center has been a huge asset.

About Emily:

I’ve been in the dating industry for several years, starting at a matchmaking firm in Atlanta, GA called One on One Matchmaking. While working with thousands of singles over the years, I realized that not everyone knows what they are doing. In fact, a good percentage of our membership didn’t know their way around the dating world and how to go from single to into a relationship.

My services include:

  • Date Coaching Sessions

  • Date Coaching Packages (60 min session each month for 3 months)

  • Monthly Texting Support

  • Dating Website Development

  • Photoshoot for Dating Website

  • Personal Styling

  • Personal Shopping

  • Home Refresh

 If interested in booking an introductory phone call with me to learn more, please email me at emily@evolvewellcenter.com

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